August 5, 2008
Digital Rapids to Power Live Web Streaming of Beijing Olympics for China's CCTV.com
About CCTV.com (央視网) – CCTV.com (央視网) is a platform for China Central Television (CCTV)'s new network media services, and an organization awarded with exclusive rights to spread and promote predominantly TV-program information online for China Central Television (CCTV). CCTV.com (央視网) enjoys full-service qualification to carry out online information spread service awarded by competent national authorities, including network TV, mobile TV and IPTV, among others. With video content being the core, CCTV.com (央視网) integrates quality program resources of other CCTV agencies and provides video-content live-broadcast, relay, VOD, download, and visual/audio contents, browsing service. CCTV.com (央視网) is the top and best organization in mainland China to spread internet and mobile audio/visual contents. In Dec, 2007, CCTV.com (央視网) signed an agreement with the International Olympics Committee (IOC) on new media broadcasting rights, thus becoming the first official internet and mobile phone broadcaster in Olympic history.
About Digital Rapids Corporation – Digital Rapids is a leading developer of professional hardware and software solutions for video ingest, encoding, transcoding, protection, streaming, and delivery. Digital Rapids offers solutions that scale from individual applications to enterprise and global workflows, with the proven expertise to help our customers maximize their productivity and the value of their content in the evolving digital media market. Digital Rapids products integrate seamlessly into new and existing post production, broadcast, institutional and media distribution environments, dramatically increasing the volume and quality of media produced while lowering overall costs. Digital Rapids Corporation (www.digital-rapids.com) is headquartered in Ontario, Canada with sales offices in the United States, the UK, Australia, Argentina and Hong Kong.