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March 19, 2008

Digital Rapids Honored with Two Prestigious Frost & Sullivan Awards for Video Encoding and Transcoding Excellence

Markham, Ontario:  Digital Rapids – a leading developer of solutions for bringing television, video and film content to the next generation of viewing devices – announced today that the company has been recognized with two prestigious awards from highly-respected global research firm, Frost & Sullivan. Frost & Sullivan has honored Digital Rapids with the 2008 Customer Value Enhancement and Entrepreneurial Company of the Year awards for the World Video Encoders and Transcoders Market.

Frost and Sullivan Best Practices Award Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry. Digital Rapids was one of only three companies to receive 2008 Best Practices Awards in the World Video Encoders and Transcoders Market, and the only one to earn dual-award honors.

"It is extremely rare for Frost & Sullivan to recognize one company with two Best Practices Awards in the same year, but in the case of Digital Rapids, such distinction is truly justified," said Frost & Sullivan Senior Industry Analyst, Vidya S. Nath. "In the highly fragmented and competitive digital media market, Digital Rapids has shaped its strategies to suit diverse and rapidly-evolving customer requirements. Their broad range of solutions allows them to cater to customers across different markets and media, helping customers buy products suited to their application needs, target audiences and budgets. Furthermore, Digital Rapids' ability to tailor their products and services to specific customer project requirements has truly added value to the customers' media services."

Video encoding and transcoding systems are used to transform video and audio content into the formats required for viewing on multiple platforms and devices including broadcast, cable and satellite television; IPTV; the web; mobile phones and personal media players. Through a competitive combination of a comprehensive product line, quality, cost-effectiveness and adaptability to customer requirements, Digital Rapids solutions enable customers to maximize the potential of their media content when pursuing new revenue opportunities or new ways to reach their audiences in the evolving digital media market. Digital Rapids solutions have been adopted by thousands of worldwide customers of all types and sizes -- from leading broadcast networks, motion picture studios, telecommunications companies, online content distributors and post production facilities to corporations, government agencies, schools and churches.


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