April 16, 2012
Digital Rapids Showcases Real-World Media Workflow Breakthroughs and UltraViolet Support with Transcode Manager 2.0
NAB Show, Las Vegas, Booth SL5624: Digital Rapids -- the trusted provider of innovative solutions and technology for bringing content to wider audiences -- is showcasing practical, real-world examples of the exceptional efficiency and flexibility of the upcoming Digital Rapids Transcode Manager 2.0 automated, high-volume media processing software at the 2012 NAB Show.
Powered by the new Kayak workflow platform (please see separate press release), version 2.0 of Transcode Manager combines its long-standing hallmarks of superior output quality and format flexibility with intelligent, logic-driven workflow automation; dynamic, on-demand licensing and deployment; intuitive, visual workflow design tools; and a deep ecosystem of third-party technology partners. Demonstrations will highlight how these core capabilities and key new features address the opportunities and challenges faced by premium content providers today, from enabling advanced multi-platform publishing to solving efficiency bottlenecks in high-volume operations.
The first demonstration features the creation of UltraViolet™ Common File Format (CFF) media assets in support of the Digital Entertainment Content Ecosystem's (DECE) UltraViolet initiative. Transcode Manager 2.0 will be shown running a streamlined, automated UltraViolet CFF production workflow from encoding through packaging, including new support for Dolby® Digital Plus -- which delivers high-quality audio across any compatible device -- and DTS-HD® (including the high-efficiency DTS Express™ profile) audio within the CFF specification.
UltraViolet enables consumers to create personal digital entertainment collections, with the freedom to access their content both at home and on-the-go across multiple devices. CFF makes download functionality consistent across all UltraViolet retailers, empowering consumers to move or copy downloaded files directly among any UltraViolet-compliant device or app, without need for additional downloads or use of bandwidth. Digital Rapids has recently joined the DECE consortium, further strengthening the company's commitment to UltraViolet and the premium organizations supporting it.
"We are pleased to welcome Digital Rapids -- respected leaders in media transformation and workflow solutions -- as a DECE member," said Mark Teitell, General Manager and Executive Director of DECE. "DECE continues to expand its membership with innovative and forward-thinking companies, as they are the key drivers that bring the benefits of UltraViolet to consumers."